Barclaycard has teamed up with Match to host a new “Sky High Dating” event in Hyde Park.
As part of the British Summer Time Hyde Park event that takes place during the first week of July, Barclaycard has decided to partner with UK’s most successful dating service, Match to couple London’s select singles.
Sky High Dating includes 50 Londoners who will enjoy “drinks and nibbles” before a flight on Barclaycard Betterview: they will experience the luxury of a 360-degree view of the park and a chance to mingle with their potential interests before boarding.
London’s most eligible bachelors and bachelorettes are then lifted into the air: they take part in games as well as quizzes to find signs of compatibility in the other participants. Once they return to ground, they can decide whether or not love has been found.
To apply for love, Match members sign up on https://uk.match.com: the first to sign up are more likely to be chosen for the event. It attracts an element of surprise and perhaps thrill for those that enter. Katherine Whitton, Chief Marketing Officer at Barclaycard, said “we wanted to create a special experience for single Londoners on Barclaycard Betterview to see if they can find love 100ft above the City. Who knows, the high altitude may help sweep them off their feet!”
“Barclaycard Betterview is one of a number of free attractions taking place midweek at Barclaycard presents British Summer Time Hyde Park. An international food market, free films, comedy, and even trapeze lessons make Hyde Park the destination of choice this summer.”